About our company:
LemFi (YC S21, Series A) is a financial technology company reshaping how the diaspora community in North America, Europe and the United Kingdom move their money globally.
We build products and services that allow our customers to send, receive, manage and do more with their money in one app. We are 1 Million Customers and more strong, come join us to help build the future of financial services for immigrants across the globe
Who you are:
You are a motivated, energetic, and proactive professional who is results-oriented and data-driven, thriving in a fintech startup environment like ours. The teams here at LemFi are passionate about their work and fields of expertise but also lend hands-on cross-functional responsibilities to ensure the success of the company and the satisfaction of our clientele.
Job Summary:
The ideal candidate will be someone who has helped launch a new product to a new market, someone with events marketing experience and partnership development.
Responsibilities:
- Plan, organize, publicize, and execute online and offline marketing activities, managing local media placements.
- Identify and operate with seed users, overseeing the overall performance of the referral program.
- Establish new connections and partnerships, assist in maintaining existing user communities and partner relationships, engage in timely communication with users, and provide feedback.
- Responsible for competitor information gathering, market research, and actively tracking the latest industry trends.
- Track campaign performance metrics, analyze user behavior, and run A/B tests to continuously optimize growth and retention strategies.
- Work closely with product and support teams to improve user experience and reduce churn based on insights from the German-Chinese market.
Requirement:
- Fluent in written and speaking Chinese and English, deep understanding of the Chinese immigrants’ culture, great network in the immigrants’ community
- 2-3 years’ experience in a marketing or related role (including part time and internship) ;
- Long term plan to stay in Germany
- Bachelor degree or above
- Excellent execution efficiency
- Analytical, research, verbal and written communication skills
We Hope You:
- We hope you have a passion for face-to-face communication, possess an affable nature, and enjoy assisting others.
- Exhibit a keen curiosity for new products and novel concepts, willing to share great products and content.
- Reside in Germany, fluent in both English and Chinese for effective collaboration.
Bonus Points:
- Proficient event organization skills, writing skills, able to express ideas fluently and with a humorous and witty style
- Active on social media with a significant following; experience in community or group operations is a plus.
关于Lemfi
LemFi于2020年成立于北美，最初专注于帮助在美的非洲移民群体，快速且安全地将美金兑换为非洲本国货币。随着服务的不断拓展，LemFi现已覆盖全球多个移民群体，包括中国、非洲、印度、和拉丁美洲的移民。
• 2021年，进入美国硅谷孵化器 Y Combinator
• 2023年，完成A轮融资3300万美金
• 2025年，完成B轮融资5300万美金
全球员工400+，持续增长中
LemFi服务于全球移民，致力于提供更便捷、低费率的跨境汇款解决方案，现在开通35+国家汇款服务，全球用户超200万，月处理交易额超15亿美金。
在英国，美国，加拿大以及欧元区，我们为华人用户提合法合规、高汇率、快速便捷的外币兑人民币服务，收款方式支持微信、支付宝和银联。
职位概要
理想的候选人应具备将新产品推向新市场的经验，同时拥有大型活动营销和合作伙伴拓展方面的经验。
主要职责
• 策划、组织、宣传并执行线上及线下营销活动，管理当地媒体投放。
• 识别并维护种子用户，监督推荐项目的整体表现。
• 建立新的合作关系，协助维护现有用户社区和合作伙伴关系；与用户保持及时沟通并反馈意见。
• 负责竞争对手信息收集、市场调研，并积极跟踪行业最新动态。
• 跟踪营销活动表现指标，分析用户行为，进行A/B测试，不断优化增长和留存策略。
• 与产品及客服团队紧密合作，基于中德市场的洞察，改进用户体验并降低用户流失率。
任职要求
• 本科及以上学历；
• 中英文读写与口语流利，基础德语水平，对华人移民文化有深入了解，并在移民社区中拥有良好人脉；
• 拥有2-3年市场营销或销售相关岗位经验；
• 有长期留在德国发展的计划；具备出色的执行力；
• 拥有良好的分析能力、调研能力以及口头与书面沟通能力；
• 本岗位暂不提供签证资助，申请者需具备在德国合法工作的资格。
我们希望你
• 热爱面对面沟通，性格亲和，乐于助人；
• 对新产品和新概念充满好奇，乐于分享优秀的产品和内容；
• 常驻德国，能熟练使用中英文进行工作交流，外加基础德语。
加分项
• 具备较强的活动组织能力与写作能力，能够以流畅、生动、幽默的方式表达想法；
• 活跃于社交媒体且拥有一定粉丝量；
• 具备社群或社区运营经验者优先。